Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition)
Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition)

Feel Free Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) DOC

紳士服の専門店や百貨店、GMSなど大型店には紳士セーターを中心とするトップスの売場があります。トップスとは上半身に着るウエアのことで、セーター、ベスト、カーディガン、ポロシャツ、ニットシャツ、Tシャツ、シャツ、アウターなどが該当します。本書は紳士のトップスのMDを組み立てるときに作成するプランを解説しています。ターゲットのお客様が欲しい品揃えを実現するために、どのような商品分類が良いのか、どのようなプランを作成したら良いのか、どのようなデータを収集するべきなのか、そして仕入れる型数をどのように算出するかについて学べます。メンズトップスの分類基準の候補は、対象別の分類基準の「エイジ」「グレード」、関心度別の分類基準の「単品・コーディネート」「アイテム」「ブランド」「スタイル」「デザイン」「無地・柄」「素材」があります。MDプランで活用する商品分類は、単品・コーディネートを重視したA案とグレードを重視したB案の2つを紹介します。実践MDシリーズNo.34 【メンズトップスのマーチャンダイジング】 目次CHAPTER1 メンズトップスのMD1.ターゲットの設定2.商品構成とプライスゾーン 1)アイテム別売上予算を決める 2)ブランドの位置付けを決める 3)プライスゾーンと中心価格を決める 4)グレード別プライスゾーンを決める3.商品分類と売上予算の決定 1)大・中・小分類を決める  A案:単品・コーディネートを重視  B案:グレードを重視 2)大分類、中分類の売上予算の決定4.アイテム別型数5.関心度別型数 1)単品・コーディネート別スタイル別型数 2)単品・コーディネート別素材別型数 3)グレード別単品・コーディネート別型数6.プライス別型数 1)グレード別プライスゾーンとシェア 2)プライス別スタイル別型 3)グレード別プライス別スタイル別型7.ターゲットとの整合性 1)グレードの整合性 2)エイジの整合性 3)テイストの整合性8.キャラクター性と売場作りの整合性CHAPTER2 収集データ実例1.売上データ収集の実例 1)ワイシャツの素材別ブランド別売上データ 2)ビジネスシューズのデザイン別ブランド別売上データ 3)カバンのオケージョン別アイテム別ブランド別売上データ 4)ネクタイの大分類別ブランド別柄別売上データ 5)紳士マフラーの素材別柄別売上データ 6)紳士肌着のスタイル別ブランド別売上データ2.気温と天気で売上を予想する3.仮説と検証の繰り返しが業績を向上させる4.お客様要望カード 1)ウォントスリップ 2)ウォントスリップ+週間ベストセラー 3)品切れ伝票CHAPTER3 型数算出のイロハ1.売上予算から算出 1)取引条件を考慮しない例 2)委託条件で消化率を考慮した3つの例 3)買取条件でイニシャルオーダーを抑えた例2.什器台数から算出 1)パンスト売場の例 2)和食器売場の例CHAPTER4 バイヤーに不可欠な豊かな感性と科学的な思考とは1.バイヤーには豊かな感性が必要2.バイヤーには科学的な思考も不可欠 1)商品分類の決定は「科学」 2)データに基づいた需要の予測

  • Released: November 16, 2020
  • Author: yuko matsui
  • Rating: 5
  • Publisher: Ebook DIgital Agency
  • Total Page: 826 pages
  • File Size: 3670 KB

Today there are many web sites readily available for liberated to observe Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Books or online reading on the web, this website is one of them. You do not always have to pay to view free Books. We have now listed the best files worldwide and acquire it for you to view and download it free of charge. We have a great deal of files directories willing to view and download in every format and quality

Just kind your pursuit query depending on the Books publisher or publisher, and you will definitely find any connected doc based on your keyword like Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition). As easy as snapping your fingers, satisfied observing

We love Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition), and many people really like them too more should they be at no cost, appropriate? You then are within a perfect spot. Find your favourite film and download it at no cost on our site

Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Download Links

Reading FormatsLINKLINKLINKLINKLINK
PDFGD2CUGD1ZSRC
RTFGD2CUGD1ZSRC
MobiGD2CUGD1ZSRC
KindleGD2CUGD1ZSRC
Files FormatLINKLINKLINKLINKLINK
Audio BookGD2CUGD1ZSRC
ZIPGD2CUGD1ZSRC
RARGD2CUGD1ZSRC
IMGGD2CUGD1ZSRC

Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Full Version, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Full Book Hd Quality, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Full Book Online, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) High Quality, Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) High Quality Download, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Full Book Google Drive, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Read Online, Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Best Quality Download, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Without Signing Up, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Google, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) English Free, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Online Free Dailymotion, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Online Free, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Full, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Online Dailymotion, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Free Online, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Online Best Quality, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Free Good Quality, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Online Free Yes Books, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Reddit, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Online Free, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Leaked Full Book, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) English Version, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Good Quality, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Download Free, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Good Quality Online, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Free Reddit, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Good Quality, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) No Sign Up, Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Online Unblocked, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) English , Read Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Full Book Dailymotion, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) With English, Download Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Free Edition

Merchandising of tops for men: switch to scientific merchandising and increase sales Practical MD (Japanese Edition) Related